Poor Martha

As if Martha Stewart's nightmare can't get any worse...it kind of does.

"The new "Martha In The Box", instant cake mix will feature several specialty instant cake mixes, with a twist. For a limited time, specially marked boxes will include one collectible bastard file."

As part of the national marketing blitz campaign, Martha Stewart Living Omnimedia will also hold their first annual, "Martha Out Of The Box", instant cake mix bake-off competition, judged by none other than Martha Stewart herself.

Dabitch add: "marketing genius! I must say! Very funny! Such a dang shame it's not real."