This short but sweet animation aims to both raise awareness that the clubs exist and attract mentors, donations & help. It is about ensuring that Boys & Girls Clubs of Greater Milwaukee is there for every child and family that needs us, every kid needs a mentor, a meal after school, a safe place to be. I love the animation style, which shows how frightening simple things can seem for lonely children. The world without mentorship can be a scary place.
Ad Agency: Laughlin Constable, USA
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