Beats "the Game before the Game" (2014) 5:00 (USA)

Another world cup spot from another unofficial sponsor. In this case, it's Beats, and to a lesser extent apple.

It features Athletes: Neymar Jr., Bacary Sagna, Bastian Schweinsteiger, Blaise Matuidi, Cesc Fàbregas, Daniel Sturridge, Chicharito, Jozy Altidore, Luis Suárez, Mario Götze, and Robin van Persie.
And it also features: Neymar da Silva Sr., and people who have nothing to do with the World Cup like LeBron James, Lil Wayne, Nicki Minaj, Rafaella Beckran, Rio Ferdinand, Serena Williams, Sydney Leroux, Stuart Scott, and Thierry Henry.

So...it's basically an adidas spot with headphones. Except it's a better idea than adidas.
Not to say that it's amazing. Or perfectly timed, because it's 5 minutes long. But it's better than adidas.

Oh, and it also features favelas, because Brazil.

We should start Brazilian Bingo. If it features, Samba, Corcovado, the beach, favelas, kids without shoes playing football, then you win.

Agency: RGA
Client: Beats
Song: Jungle: X Ambassadors & Jamie N Commons

Adland® is supported by your donations alone. You can help us out by buying us a Ko-Fi coffee.
Anonymous Adgrunt's picture
comment_node_story
Files must be less than 1 MB.
Allowed file types: jpg jpeg gif png wav avi mpeg mpg mov rm flv wmv 3gp mp4 m4v.
Dabitch's picture